Kid Rock announced this weekend a donation of $177,044.50 to Operation Homefront, a nonprofit organization that supports Americas troops, their families and wounded warriors. Operation Homefront received a fifty cent donation from every ticket sold during the 25-city Rock N Rebels Tour sponsored by Red Stag by Jim Beam.
In addition to the per-ticket donation, Kid Rock and Red Stag by Jim Beam honored individual military heroes and supporters during the tour. Nominated by their friends and family, honorees were presented with tickets to Kid Rocks concert in their hometown and signed Red Stag by Jim Beam guitars.
Jim Beam is a longtime advocate for Operation Homefront and Americas military personnel, but the Kid Rock concert tour elevated our support to rock star status said Kelly Doss, senior director of Bourbon and Whiskeys, Beam Global. We share a philosophy and long history of supporting our troops. It was a perfect partnership that culminated in some pretty amazing fundraising.
Kid Rock presented Operation Homefront with a check prior to a private Red Stag by Jim Beam concert at the Hard Rock Hotel & Casino Las Vegas on Saturday, September 19.
Kid Rocks generous donation will help Operation Homefront provide emergency aid to military families in need, morale programs for our troops and care for our nations wounded warriors, said Jim Knotts, president and CEO of Operation Homefront. Our nation needs a strong military, and our military needs strong families. We deeply appreciate this kind gesture of support for the mission of Operation Homefront and the families we serve.
SOURCE: 93X Rocks