Jim Beam Partners With Kid Rock And His 2009 Rock N' Rebels Tour

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    Jim Beam Partners With Kid Rock And His 2009 Rock N' Rebels Tour
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    WebCrew
    May 27, 2009

    JIM BEAM PARTNERS WITH KID ROCK AND HIS 2009 ROCK N REBELS TOUR TO LAUNCH RED STAG BY JIM BEAM
    A Different Breed of Bourbon Joins Forces With a Different Breed of Rock Star to Support Americas Military


    Red Stag by Jim Beam(TM), the all-new cherry-infused offspring of the worlds No. 1 selling Bourbon announced today that it will partner with multi-platinum superstar, Kid Rock, as the headline sponsor of Kid Rocks 2009 Rock N Rebels Tour, which will hit 25 cities across North America this Summer. Fifty cents from every ticket sold for Kid Rocks upcoming concert tour will be donated to Operation Homefront, a non-profit organization that provides assistance to Americas military veterans returning home to their families.


    Kid Rock will kick off the Red Stag by Jim Beam(TM) partnership on June 14, when the Detroit native will serve as Grand Marshal of the NASCAR Sprint Cup Series(TM) LifeLock 400 race at Michigan International Speedway. Through their support of Operation Homefront, Red Stag and Kid Rock will help fund emergency aid, moving assistance, computer programs and care packages in local chapters throughout the country.


    Red Stag by Jim Beam is scheduled to launch in June and is the latest innovation from Beam Global Spirits & Wine Inc. [Fortune Brands, Inc. (NYSE: FO)]. Kid Rocks unique style and music set him apart from other artists, said Kelly Doss, senior director of Bourbon and Whiskeys, Beam Global. Hes a longtime Jim Beam fan who puts on an amazing show. And like Jim Beam, hes an avid supporter of the U.S. military. A different breed of Bourbon and a different breed of rock star - theres no better match.


    The Rock N Rebels Tour is scheduled to kick off June 26 in West Palm Beach, FL. Throughout the summer (and where legal), Red Stag by Jim Beam(TM) will be offering legal purchase age consumers in select markets access to download a free, exclusive Kid Rock download, as well as opportunities for VIP passes, access to post-show meet-and-greets, and Red Stag by Jim Beam(TM) merchandise.


    Ive been drinking Jim Beam and singing about it my whole career, so when they approached us it was a no-brainer, said Kid Rock. Add the support well be giving to Operation Homefront and everybody wins.


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WebCrew's picture
Submitted by WebCrew
on Wed, 05/27/2009 - 7:20am

JIM BEAM PARTNERS WITH KID ROCK AND HIS 2009 ROCK N REBELS TOUR TO LAUNCH RED STAG BY JIM BEAM
A Different Breed of Bourbon Joins Forces With a Different Breed of Rock Star to Support Americas Military


Red Stag by Jim Beam(TM), the all-new cherry-infused offspring of the worlds No. 1 selling Bourbon announced today that it will partner with multi-platinum superstar, Kid Rock, as the headline sponsor of Kid Rocks 2009 Rock N Rebels Tour, which will hit 25 cities across North America this Summer. Fifty cents from every ticket sold for Kid Rocks upcoming concert tour will be donated to Operation Homefront, a non-profit organization that provides assistance to Americas military veterans returning home to their families.


Kid Rock will kick off the Red Stag by Jim Beam(TM) partnership on June 14, when the Detroit native will serve as Grand Marshal of the NASCAR Sprint Cup Series(TM) LifeLock 400 race at Michigan International Speedway. Through their support of Operation Homefront, Red Stag and Kid Rock will help fund emergency aid, moving assistance, computer programs and care packages in local chapters throughout the country.


Red Stag by Jim Beam is scheduled to launch in June and is the latest innovation from Beam Global Spirits & Wine Inc. [Fortune Brands, Inc. (NYSE: FO)]. Kid Rocks unique style and music set him apart from other artists, said Kelly Doss, senior director of Bourbon and Whiskeys, Beam Global. Hes a longtime Jim Beam fan who puts on an amazing show. And like Jim Beam, hes an avid supporter of the U.S. military. A different breed of Bourbon and a different breed of rock star - theres no better match.


The Rock N Rebels Tour is scheduled to kick off June 26 in West Palm Beach, FL. Throughout the summer (and where legal), Red Stag by Jim Beam(TM) will be offering legal purchase age consumers in select markets access to download a free, exclusive Kid Rock download, as well as opportunities for VIP passes, access to post-show meet-and-greets, and Red Stag by Jim Beam(TM) merchandise.


Ive been drinking Jim Beam and singing about it my whole career, so when they approached us it was a no-brainer, said Kid Rock. Add the support well be giving to Operation Homefront and everybody wins.


Comments

SherZ's picture

Wed, 05/27/2009 - 5:29pm — SherZ
Amazing! I'll drink 2 that!!! ;)
Outside The Box's picture

Wed, 05/27/2009 - 4:53pm — Outside The Box
Mom & me are so excited for summer! 4th of July, America's Birthday is going to ROCK KID ROCK RULEZ!!!
Fan_373's picture

Wed, 05/27/2009 - 2:42pm — Fan_373
A new Blend of Bourbon ...n' a new blend of RocK StaR !! I can't wait to taste it ~ i LoVe most anything Flavor'D w/ ChErrY :) ~n' most commendable ... the fact $$ from tix purchases will go to help the men n' woman in the Military returning home~~ LoVe you Always {hugs}
STAUTER007's picture

Wed, 05/27/2009 - 9:13am — STAUTER007
Sweet. So now that is a no brainer, Got beer? I like the giving back to the community, as well as the truth to the Jim Beam.
Paula_53's picture

Wed, 05/27/2009 - 8:43am — Paula_53
The T.B.T. kicks ass.................