In its most thrilling and globally epic anniversary celebration to date, Harley-Davidson today announced an exclusive partnership with legendary musician and ‘American Badass’ Kid Rock, including a Saturday night performance for the company’s 110th Anniversary celebration in Milwaukee over this Labor Day weekend.
The first-of-its-kind partnership brings together two legendary American rebels and names Harley-Davidson as a title sponsor of Kid Rock’s Rebel Soul tour, which kicks off Feb. 2, 2013, in Kansas City.